Technology, Media & Entertainment
Software and AI, platforms and intermediaries, e-commerce, online gaming, film, music and OTT, advertising and influencer marketing.
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Corporate practice
The Digital Personal Data Protection Act, 2023 is coming into force in stages. Its core duties apply from 13 May 2027, and preparing for them takes most organisations the better part of a year.
DPDP Act readiness, privacy notices and consent, breach response, processor contracts, cross-border transfers and CERT-In compliance.
Until then, section 43A of the IT Act and the SPDI Rules, 2011 continue to apply, as do the CERT-In Directions of 2022, which require cyber incidents to be reported within six hours and logs to be kept for 180 days. For the detail, see The DPDP Rules, 2025: what applies when.
Penalties run to ₹250 crore for failing to take reasonable security safeguards, and to ₹200 crore for failing to notify a breach or for breaching the obligations on children’s data.
In stages. The DPDP Rules, 2025 were notified on 13 November 2025, when the provisions establishing the Data Protection Board took effect. Consent Manager registration follows on 13 November 2026. The substantive obligations on businesses, including notice, consent, security, breach intimation, Data Principal rights and children’s data, apply from 13 May 2027.
Yes, if they process digital personal data outside India in connection with offering goods or services to people in India (section 3). A foreign SaaS provider, app or e-commerce business with Indian users is likely to be covered.
Up to ₹250 crore for failing to take reasonable security safeguards to prevent a personal data breach; up to ₹200 crore for failing to notify a breach, or for breaching the additional obligations relating to children; up to ₹150 crore for a Significant Data Fiduciary’s breach of its additional obligations; and up to ₹50 crore for other breaches. The Data Protection Board decides the amount, considering factors such as the nature, gravity and duration of the breach.
Related practice areas
Software and AI, platforms and intermediaries, e-commerce, online gaming, film, music and OTT, advertising and influencer marketing.
Drafting, negotiating and reviewing the contracts businesses run on: supply, services, technology, distribution, franchise, confidentiality and more.
Employment contracts and policies, compliance with the new Labour Codes, POSH, workforce restructuring and employee disputes.
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