The Influencers’ Code
I have promoted my social media handles extensively. Do I have any rights in my social media handles?
You have rights in the content posted on the social media handles. The primary rights to your social media handles rest with the platform hosting your handle. The platform reserves the right to delete your account in the event of infringement or violation of the law of the land.
Having said that, if you promote your social media handle (or your name) extensively, it may be considered a brand name in itself, and that could allow you to protect your social media handle (or your name) as a trademark.
General information on Indian law, not legal advice. For advice on your situation, contact the firm.
Related questions
- What is a trademark? How is it different from copyright?
- I post my content on different social media platforms. Do different platforms follow different copyright policies?
- What is copyright?
- Can a copyright owner be different from a content creator?
- When does copyright in my work commence?
- Do I need to register copyright in my work? What are the benefits?
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