The Influencers’ Code

When does copyright in my work commence?

Your work is protected under copyright law as soon as it is created. However, ideas cannot be protected under copyright law.

Illustration: Sheela has been toying with an idea for her next reel on Instagram. She shares the idea with Meera. Meera goes ahead and creates content based on the idea. In this case, Meera will be the copyright owner in that reel.

General information on Indian law, not legal advice. For advice on your situation, contact the firm.

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